WHEN SHOULD MANGA STYLING BE USED

CHALLENGE

Wilson, the iconic American sporting goods brand, came to us at an inflection point. The company had been at the center of sport for over a century, making world-class hard goods like balls, bats, rackets, clubs, and gloves to give athletes an edge. While their products were well-known by athletes around the world, they were preparing to launch their first-ever apparel line, and recognized that the brand needed to stand for something bigger.


Wilson, the iconic American sporting goods brand, came to us at an inflection point. The company had been at the center of sport for over a century, making world-class hard goods like balls, bats, rackets, clubs, and gloves to give athletes an edge. While their products were well-known by athletes around the world, they were preparing to launch their first-ever apparel line, and recognized that the brand needed to stand for something bigger.

Wilson, the iconic American sporting goods brand, came to us at an inflection point. The company had been at the center of sport for over a century, making world-class hard goods like balls, bats, rackets, clubs, and gloves to give athletes an edge. While their products were well-known by athletes around the world, they were preparing to launch their first-ever apparel line, and recognized that the brand needed to stand for something bigger. Wilson, the iconic American sporting goods brand, came to us at an inflection point. The company had been at the center of sport for over a century, making world-class hard goods like balls, bats, rackets, clubs, and gloves to give athletes an edge.