Talk to a brand strategist, not a sales rep

Most agency contact pages are a form and a prayer. Here is exactly what happens when you fill this one in.

What happens after you hit submit

Your enquiry goes to Jonathan Sankey, who founded CUT THRU and leads every brand strategy engagement. Not an account manager, not an automated sequence.

The first step is a 30 minute brand diagnostic call. It is free, it carries no obligation, and there is no pitch deck to sit through. We will ask what you are trying to grow, where your brand is getting in the way of it, and what you have already tried. You will come off that call with a straight answer on what we would do first and what it involves. If we are not the right agency for what you need, we will say so and point you at someone who is.

Would you rather just call?

Both studios pick up.

Sydney

32/187 Cleveland Street, Redfern NSW 2016
+61 2 5566 2225

New York

8658 16th Avenue, Brooklyn NY 11214
+1 585 517 1771

Not in either city? Neither are most of our clients. We work across Australia, the United States, Europe, Asia and the Middle East, and we fly out for workshops, interviews and stakeholder sessions when the work calls for it.

Why the call is worth your half hour

CUT THRU is the most awarded and most reviewed boutique branding agency across Sydney and New York, recognised on Clutch, DesignRush, Sortlist and the Netty Awards, where we were named Boutique Branding Agency of the Year in 2023 and again in 2024.

Awards are a proxy, though. The reason clients actually call is that we test brand directions in the market before you commit to one. Ad-based split tests, comprehension testing and behavioural analysis, run on real audiences, before a dollar goes into rollout. It is the insurance policy the branding world never had, and it is why our finance work has produced results like $14m in the first fourteen weeks of launch and a platform that scaled to $1.6 billion under management.

The questions people ask before they get in touch

How long does it take?

Branding projects run two to three months from kickoff, which covers research, strategy, creative exploration, refinement and rollout planning. Logo-only projects are usually one to two weeks. Websites run four to ten weeks depending on size and complexity. Rush timelines are available if your deadline is not negotiable.

Are we too small for you?

Almost certainly not. We work with everyone from solo founders to billion-dollar organisations. Early-stage companies take our Done With You pathway, which gives you consulting support, our brand research tools and our templates without the cost of a full agency team. Funded startups, scale-ups and enterprise teams take Done For You, the full senior-led engagement.

Who owns the work at the end?

You do, entirely. Once final payment is made, 100 percent of the copyright and IP transfers to you. Logos, messaging, strategy, templates, working files, the lot. We do not hold anything back and we do not retain rights.

Do you work in our industry?

We are deliberately industry-agnostic, and we think that is the point. Specialist agencies recycle the same playbook across every client in a category, which is how every brand in a sector ends up looking and sounding identical. We work across finance, law, healthcare, SaaS, real estate, ecommerce, media and government, and we do not work with your competitors while we are working with you.

More answers on the FAQ page, or see what the work has done for other people in the case studies.